Attendees: Mark, Bob, Don, Kathy, Josh, Harold, John. Bev and her husband Joe, Gregg, Cindy and speakers Doyle Morrison and Chuck Pyle.
Meeting summary
Cindy led a meeting that began with announcements about upcoming events, including a Human Trafficking event and Oro Valley Taste of Oro Valley.
The meeting focused on two main presentations and planning discussions for upcoming events. First, Doyle Morrison from Pima County's Department of Justice Services and Chuck Pyle, Executive Director of Second Chance Tucson, from Second Chance Tucson shared information about their programs supporting individuals with criminal justice involvement and addiction issues, highlighting the Transition Center's success in reducing recidivism rates from 27% to 6% over two years. Doyle explained the difference between dependency and addiction, and discussed the effectiveness of their transition center program in reducing recidivism rates.
The second presentation covered planning for the upcoming Tour de Cookie event, where the group discussed implementing a new website platform called Zeffy, organizing event logistics into subcommittees, and creating promotional materials including a tri-fold brochure to better communicate the club's activities and attract sponsors. The conversation ended with discussions about improving social media presence and member outreach strategies.
Next steps
- Team: Next time, go through and put storyboard items into different categories (logistics, promotion, experience, etc.) and assign names/committees to each area.
- Team: Start deciding who is responsible for each storyboard category and put names on tasks.
- Team: Implement a post-race or post-event survey (potentially via new website checkout) to collect participant information and feedback for Discover Marana and event improvement.
- Team: Update the new website to require key questions (e.g., participant origin) at checkout to capture more data.
- Team: Design and produce a tri-fold brochure (or similar handout) about the Rotary Club of Marana, Tour de Cookie, MCAT, and other club activities for member and public distribution.
- Team: Set up committees for each major event/activity area (logistics, sponsors, etc.) as part of the storyboard process.
- Team: Finish the storyboard at next week's meeting.
- Team: Review Rotary International's media/brand center for brochure design/logo ideas.